The 101 Dos and Don'ts of a Successful Graphic Designer

Posted by John Shaver on May 08, 2012 in
The 101 Dos and Don'ts of a Successful Graphic Designer

When I first began to dabble in the graphic design field, I had no clue what I was getting into. I just knew I had fun messing around on the computer all day and creating cool looking stuff.

Even after I got my BA degree in graphic design I wasn't clear on how to go about getting work, so I did what every other college grad did and got a job working for someone else.

My Problem

I spent a few years working my butt off to create the same type of designs using the same logo day in and day out. It was a miracle that I lasted almost three years, which probably had something to do with the fact that I was making a lot of money, but even with a fat salary, I still didn't consider myself successful.

I finally realized that I would never be truly happy there. I barely considered myself a designer, rather a peon of sorts, just clicking and typing away with no creative freedom. I knew it was time to move on, but to what?

The Solution

After leaving to start my own design business, I spent the first month doing absolutely no work. I played basketball, hung out with friends, and worked out. It was awesome, until it dawned on me that my bills weren't going to pay themselves. It was time to get to work, but I no idea where to start.

I didn't know how to run a business, how to find clients, or how much to charge. I wished I had a straightforward, practical guide that told me exactly what to do in certain situations.

Instead I spent the next few years toiling to find projects, being paid too little, and working too much. Sound familiar? Every project I did seemed more like a learning experience than a successful endeavor.

Over time I learned from my mistakes and eventually graphic design became profitable, fulfilling, and just plain fun to do.

What Does It Mean For You?

It's been about 15 years since I first opened Photoshop, and in the course of that time I have learned a lot about what to do, and what not to do, but there was always something that bothered me.

If I had initially found some kind of mentor to go to for advice, I could have skipped ahead and saved five years worth of trial and error. There are five years of my life that, although I enjoyed, I will never get back. I wish I could go back in time knowing what I know now.

There's no reason anyone should have to struggle the way I did, so I want to be that mentor for you.

I've spent countless hours compiling a list of every mistake I ever made as a graphic designer that I could think of. There were a lot of "what not to dos", but instead of just telling you what you shouldn't do, I realized it would much more beneficial to also include what you should do.

This isn't just a quick list of graphic design and business tips.

It contains over 110 pages of dos and don'ts, including real life examples and practical advice for each one.

Consider it like a handbook containing every successful designer's best kept secrets.

Things You Will Learn

  • The pitfalls of working for free to gain clients and exposure
  • Whether to charge hourly or per project for your services
  • How to balance work and play to avoid burning out
  • Strategies to find new work
  • What to do when you have an unhealthy client relationship
  • Plus over 95 more dos and don'ts to help you become successful

Becoming successful in graphic design takes more than computer skills and a creative eye. You need to be a good salesperson and a savvy businessman (or woman), as well as know when to take a break.

I wrote this book as if I was talking to myself 10 years ago, and if you can relate to my journey of becoming a successful designer, then I know it will help you get there too.

See What Others Are Saying

Still not sure? Here is what some of the most successful designers in the industry have to say about it.

A fantastic collection of no-nonsense advice to help graphic designers survive the challenging world of design. This is a great book that will keep you focused on all the right things to do, and to not do. A must for any designer who wants to take their game to the next level!

- Eric Martin,

This book includes some good tips on what to do and what not to do in the graphic design industry.

- Grant Friedman, Editor of Psdtuts

The book offers a very thorough and candid review on becoming a successful graphic designer. Easy to read and engaging! Great for freelancers trying to make the most out of their business!

- Walter Apai,

Make A Living Doing What You Love

When you purchase this book you get the following:

  • Instant download access
  • Kindle/eReader ready MOBI format
  • Easy-to-read, portable, universal PDF
  • Categorized list of 101 dos and don'ts
  • Real life examples in a variety of situations
  • Design, business, lifestyle, client, legal, and networking advice
  • Plus more...

Are you ready to turn your graphic design hobby into a thriving business?

Fulfill your goal of success with the help of The 101 Dos and Don'ts of a Successful Graphic Designer.

Click the link below for instant download access.

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